Bob Reina who serves as the chief executive officer of Talk Fusion founded it in 2007. The company zeroes in on helping businesses to compete favorably, make more sales, and retain their customers. Its first product was Video Email, which was designed in 2004. Independent Associates markets Talk Fusion’s innovative products on a one-on-one basis in over 140 countries. The company is committed to giving back to friends, family, communities and animal charitable trusts around the world. Talk Fusion’s video marketing strategies are memorable, persuasive and engaging.
Bob Reina attributes the success of Talk Fusion, as world’s video marketing solution, to its information technology professionals, whose product ideas are based on customer needs, market analysis and growth in video popularity. He also describes the video as being indispensable to marketers as it benefits MarTech Advisor’s audience of professionals in sales and marketing. Bob asserts that this field is bound to grow going by the increased demand in the market. Fusion’s CEO is one of the leading contributors of MarTech Advisor and at the Huffington Post. His article about video marketing led in readership at MarTech Advisor in 2006.
Many people love video marketing because of various reasons. To start with, video is easy to use as there is no special experience required. To this end, Talk Fusion’s technology has made it easier for users to drag a video and drop it in the email. Additionally, video is cost efficient and fast because it streams live within seconds, making emails more appealing. To this end, video captures the attention of the people and delivers information that impresses the audience. In addition, video makes businesses match with associate companies by raising the rate at which people buy the product to 97 percent. There are high chances of individuals taking action of buying by seeing a product in a video as compared to receiving information about the product from other sources.
Most people prefer Talk Fusion because they can access the company’s products at the click of a button. Over the years, the corporation has been designing products that seeks to enhance customer relations, attract and retain clients, seeks to reduce advertising costs, and increase the rate of response and returns.